SEO (Search Engine Optimization) involves optimizing website content and structure to rank higher in search engine results, improving visibility and organic traffic.

• Title Tags: Use concise, keyword-rich titles for each page.
• Meta Descriptions: Write compelling summaries to improve click-through rates (CTR).
• Header Tags (H1, H2, H3): Structure content for readability and include primary keywords.
• Keyword Optimization: Research and incorporate relevant keywords naturally into your content.
• Image Optimization: Use descriptive filenames, alt text, and compress images for faster loading.
• Internal Linking: Connect related pages within your site to enhance navigation and SEO value.
• URL Structure: Create clean, keyword-rich, and descriptive URLs.

Involves activities outside your website to improve authority and trust:

• Backlink Building: Acquire high-quality links from reputable websites.
• Social Media Engagement: Share your content on platforms to increase visibility and traffic.
• Guest Blogging: Write articles for other sites in exchange for backlinks.
• Brand Mentions: Foster discussions about your brand online.
• Site Speed: Optimize loading times by compressing images, leveraging caching, and reducing code.
• IMobile Optimization: Ensure your site is responsive and performs well on all devices.
• Sitemap Submission: Submit XML sitemaps to search engines to facilitate crawling.